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Consulting & Workshops
Developer-Centric Go-to-Market for Developer-First Products
Build strategies that speak their language — and turn your APIs, SDKs, tools, and platforms into must-haves for developers and data teams alike.
Professionals at these companies trust my work
Consulting & Workshops
Developer-Centric Go-to-Market for Developer-First Products
Build strategies that speak their language — and turn your APIs, SDKs, tools, and platforms into must-haves for developers and data teams alike.
Professionals at these companies trust my work
Hi, I’m Roberto Pesce!
Over the last 10 years, I’ve helped businesses bring products to the right technical audiences, both locally and globally. From large organizations to niche startups, I’ve guided entrepreneurs in crafting and executing developer-centric GTM strategies that leverage proven frameworks and AI-driven automation to drive revenue growth.
At Pesce Lab, we eliminate inefficient GTM strategies that hold startups back. My mission is to equip technical marketers with the methods, best practices, and technology they need to build high-impact, developer-focused GTM strategies that deliver measurable growth.
Here are some of the results I’ve helped achieve:
- Scaled a startup from $5M to $100M in annual revenue
- Led a mature tech company into a new multi-million-dollar market segment
Marketing without sales is just noise, and GTM efficiency is what separates winning companies from the rest. At Pesce Lab, we put developers at the center of your strategy, ensuring your products reach the technical minds that will actually use them.
Enjoy the topic? Follow me on social!
Hi, I’m Roberto Pesce!
Over the last 10 years, I’ve helped businesses bring products to the right technical audiences, both locally and globally. From large organizations to niche startups, I’ve guided entrepreneurs in crafting and executing developer-centric GTM strategies that leverage proven frameworks and AI-driven automation to drive revenue growth.
At Pesce Lab, we eliminate inefficient GTM strategies that hold startups back. My mission is to equip technical marketers with the methods, best practices, and technology they need to build high-impact, developer-focused GTM strategies that deliver measurable growth.
​Here are some of the results I’ve helped achieve:
- Scaled a startup from $5M to $100M in annual revenue
- Led a mature tech company into a new multi-million-dollar market segment
Marketing without sales is just noise, and GTM efficiency is what separates winning companies from the rest. At Pesce Lab, we put developers at the center of your strategy, ensuring your products reach the technical minds that will actually use them.
Enjoy the topic? Follow me on social!
This Is How I Can help
Consulting
Ad-hoc or retainer-based consulting to help you build a developer-driven GTM strategy that drives adoption, increases retention, and boosts sales.
- GTM Strategy
- Product Launch
- Developer Marketing
- Developer Experience (DX)
- Team Structuring
- Growth Strategy
- Demand Generation
- Automation (n8n)
Workshops
Live workshops designed for Product, Product Marketing, and Sales teams.
- Live, 4-Hour Session
- Hands-On and Interactive
- Available Online or On-Site
- Up to 10 Participants Per Session
This Is How I Can help
Consulting
Ad-hoc or retainer-based consulting to help you build a developer-driven GTM strategy that drives adoption, increases retention, and boosts sales.
- GTM Strategy
- Product Launch
- Developer Marketing
- Developer Experience (DX)
- Team Structuring
- Growth Strategy
- Demand Generation
- Automation (n8n)
Workshops
Live workshops designed for Product, Product Marketing, and Sales teams.
- Live, 4-Hour Session
- Hands-On and Interactive
- Available Online or On-Site
- Up to 10 Participants Per Session
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